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error reporting email metrics within campaigns

Problemcampaign metrics reported within campaigns, namely open and click rates can be inflated due to the well known issue of bots, apple privacy, email security software etc the issueAs emails are often opened and clicked - not by the member but by applications and tools the metrics reported can be considerably higher than they should be.Possible solutionwe are aware of the difficulty and complexity of working with email sending but we have seen that other platforms have created features to try and distinguish clicks and open rates which are outside of a normal pattern for email delivery, example being - https://community.hubspot.com/t5/Email-Marketing-Tool/Are-Bots-Affecting-Your-Email/m-p/310626/page/3this thread details the issue we have and some steps that hubspot have made to help reduce these inflated numbers from being added to the final metricsthe solution mentions "The new tools take a behavioral-based approach. We look for patterns in the open or click events that indicate a likelihood of being generated from a bot.  " and this is something that could be put in place, probably at the SMTP level, rather than the user.com app level heres some info that another SMTP delivery platform is taking to address this https://www.mailgun.com/blog/product/bot-detection/,other exampleshttps://experienceleague.adobe.com/docs/marketo/using/product-docs/administration/email-setup/filtering-email-bot-activity.html?lang=enhttps://experienceleague.adobe.com/docs/marketo/using/product-docs/administration/email-setup/filtering-email-bot-activity.html?lang=enhttps://sponge.io/6-ways-sponge-recommends-handling-bot-clicks-marketo/#:~:text=Remove%20Bot%20Click%20Link%20Scoring,improve%20your%20email%20metric%20reporting.From researching their does seem to be a number of possible solutions to identify bot like activity with email campaigns sentthis could be a setting that can be turned on/off within the app - if turned on the campaign could show both values of clicks and opensOpened; 98 (with bot guard 56)We believe this could be a good feature request - many other providers have addressed this issue, looking at the forum on hubspot it was a big issue for clients, and these stats are such an important metric to determine the success of the campaign and the strategy of email marketing in general

Nick Wale about 2 hours ago

🧩 Feature Request

0

Completed

New operators for attributes in product snippet tag

DescriptionCurrently, in the attributes parameter in the product snippet tag, we can only use the = operator, which works asequal signORin (in case of checking whether a given value is in the data list as a product attribute of the multiple fixed choice type)There is a need to add further operators to the above parameter:><>=<=!= (analogously to =, the != operator would also check if the value is not in the list given as multi fixed choice or the value of one of the keys in the json type attribute)What's more, the = and != operators would work not only for fixed_choice type attributes, but also for json type (in the same way as for fixed_choice type).For example, for a json attribute named json_attr and the value {"list": ["A", "B", "C"]} checking if the value is in the list list:{% products count=5 attributes='json_attr.list=B' order_by='updated_at' order=-1 as product_list %}

Grzegorz Kacperski 3 months ago

Jun 29

🧩 Feature Request

0

Completed

Snippet tag for filtering by multiple segments in Product/Product Event Snippet Tag

DescriptionCurrently, it is not possible to add more than one snippet for the segment parameter in the Product/Product Event Snippet Tag.Customers ProblemProduct categories have multiple subcategories. A one-time creation of segments that meet the condition of belonging to a given subcategory, combined with the ability to filter products in the snippet by many segments, would allow returning the right products.To-doAdding a snippet that allows you to create a text string based on the given values (text strings or references to the user's attribute values or objects assigned to it)Example{% join_attrs 'attr1' receiver.company.country 'attr3' as multiple_attrs %}will return e.g. attr1_value|USA|attr2_valuein turn, the same attributes in the same snippet, but with the sep parameter equal to e.g. ";" :{% join_attrs 'attr1' receiver.company.country 'attr3' sep=';' as multiple_attrs %}will return attr1_value;Poland;attr2_valueAdd sep parameter, which is not required, thanks to which it would be possible to select a separator separating the above values(default value | )for the join_attrs tag snippet abovefor a product snippet tagfor product event snippet tagExtending the segment parameter with the possibility of accepting many values given as a text string separated by a default separator.Multiple values for the segment parameter would be possible only when the sep parameter was specified in the snippet (otherwise the parameter value would be assumed as the name of one segment).The change would apply:product snippet tagproduct event snippet tag

Grzegorz Kacperski 3 months ago

Jun 29

🧩 Feature Request

0

Completed

Checking the fixed choice multiple choice attribute in the `attributes` parameter in the product snippet tag

DescriptionThere is a need to add the ability to check whether the given value is in the Fixed Choice product attribute with allow_multiple_choices: true, for the attributes parameter, in the product snippet tag.ExampleFor a Fixed Choice product attribute (with allow_multiple_choices: true) named ca_fixed_multiple and options ["1", "2"], the following snippet will not work:{% products count=15 attributes='ca_fixed_multiple=2' order_by='id' order=1 as product_list %}{% for product in product_list %}(...){% end for %}although there are products that meet this condition.To-doCheck whether a Fixed Choice product attribute with allow_multiple_choices: true has a given value.Condition attributes='ca_fixed_multiple=2' is supposed to work similar to{% if '2' in ca_fixed_multiple %}

Grzegorz Kacperski 3 months ago

Jun 29

🧩 Feature Request

0

Completed

Snippet tag to aggregate the given value from the list of objects

DescriptionThere is a need to add a snippet tag that aggregates the given value from each object given in the list.Use-caseSending a promotional campaign only to customers whose deals exceed the value of USD 100.To-doAdd a snippet tag called aggregate, with parameters:list of json objectsthe name of the attribute to be aggregatedaggregation method name - sum ("sum" parameter) or average ("avg" parameter)Example{% aggregate deal_list function="sum" attribute="value" as values_sum %}where the deal list "deal_list" can be generated with a snippet of the deal tag, i.e.:{% deals for_last_days=1 count=5 filter_by='created_at' order_by='created_at' order=1 as deal_list %}

Grzegorz Kacperski 3 months ago

Jun 29

🧩 Feature Request

0